Summary The Matrix - 909 Words

Cogito, Ergo Sum For Descartes, the only absolute truth is that we are something that exists and thinks. â€Å"I think therefore I am.†(Soccio pg 163) All other things that we are human, male, female, have a body, etc. could be just an illusion created by a dream or a deception created by a demon or God. The only thing we can be certain of is that we are some sort of thing and that we think. If this is all a dream, how do I know if I am truly awake? perhaps I am in a dream within a dream. There was a popular series of movies starring Keanu Reeves called the â€Å"Matrix† in which the world is a barren waste land and all the people are incased in tanks and hooked up to tubes with the electricity of their bodies used to fuel the world of the aliens. The people of this world go about their daily lives in a dreamlike state convinced that everything they see and do is real. They wash their cars, go to work, eat and sleep and it is all an illusion. Then some of them are awoken from their dream states to help humanity. They come to realize everything in their life is false. So then how can I tell if I am truly awake? Am I really living in this apartment, did I really make an online purchase at The Body Shop and binge watch â€Å"American Idol† or did I just dream it. Perhaps I think that I can determine awake from dreams because when I am awake and I cut myself I bleed or I bruise when I hit my knee on the coffee table. Therefore I am awake but what about when I dream that I am eating a mealShow MoreRelatedProcess Design Matrix and Summary941 Words   |  4 PagesDesign Matrix and Summary Thomas Beadin OPS/571 December 19, 2013 Mary O’Donnel Process Design Matrix and Summary This process design matrix and executive summary will focus on Chapman Tool and Manufacturing and there performance measurement process. 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Vision: To become the world’s leading Consumer Company for automotive products and services. Mission: We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world. We anticipate consumer need and deliver outstanding products and services that improve people’s lives. Strategies: Aggressively restructureRead MoreThe Pharmaceutical Industrys Connected Line Flow Approach: Drug Production for a Mass Audience912 Words   |  4 Pagesï » ¿Executive summary In the pharmaceutical industry, most drugs are manufactured in a highly standardized fashion. Researching, testing, and developing a new drug is admittedly a complex, individualized process. However, the actual production of a drug for a mass audience requires a generic approach known as the connected line flow approach. When volume continues to increase, an assembly line is set up. Each worker has a specific role, or task, to complete (Process-design matrix, 2013, Mind).

Algebra 1 Math Curriculum Paper Written by Middle School...

I am a mathematics teacher, with a middle school education degree (grades 5-9) with an emphasis in mathematics and social studies, teaching at an area high school. I have decided to focus on Algebra I for this curriculum paper, because it requires more abstract thought and problem solving. I will address the following areas: curriculum standards (national, state, local (district)), textbook adoption, community, and design of my classroom. This paper will relate the standards at these three levels, discuss procedures for adopting textbooks, focus on the community background and describe my classroom procedures. The first area that I would like to address is curriculum standards. According to the National Council of Teachers of†¦show more content†¦The Program of Studies lists five critical areas that must be met in the Algebra I class. The first of the five is linear equations, inequalities, and functions and this area relates to 2.7, 2.8, 2.9 2.10, 2.11, and 2.12 of th e Academic Expectations. Nonlinear functions: quadratics, exponential and absolute value are related to 2.7, 2.8, 2.9, 2.11, and 2.12. The third area, proportional reasoning connects to 2.7, 2.8, 2.9, 2.11, 2.12, while the fourth area sequences relates to 2.7, 2.8, 2.9, 2.11, and 2.12. The last of the areas is probability and it relates to 2.7, 2.8, 2.11, 2.12 and 2.13. Now that we know which Kentucky Academic Expectation numbers relate to the Program of Studies critical areas, we need to know what each number covers. 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Attributes Ethical Leadership In Leading - Myassignmenthelp.Com

Question: Discuss About The Attributes Of Ethical Leadership In Leading Good? Answer: Introducation Philanthropy refers to the idea, action, activities or event that is executed for the betterment of the humanity. The philanthropy involves sacrifice rather than motive of profit. The activities included in the philanthropy are donation of money to any charity, local shelter volunteer, or collecting find for any disease like cancer and others. Many businesspersons follow the philanthropic idea in order to do wellbeing of the society as well as the humanity. In other hand, the corporate social responsibility (CSR) refers to the idea of business approach contributing to the sustainability of an organization by developing the economical, social and environmental conditions for the key stakeholders of the organization. Most of the nationalized company practices the CSR activities in order to hold the sustainable existence of the organization. While considering the fact of the similarity or the difference between the CSR and philanthropy the two are not the same. However, from the surface perspective CSR and philanthropy looks same, but there is little difference between the two. The practice of philanthropy is done without any personal motive of profit whereas the CSR practice is performed for maintaining the sustainability of the organization (Sahota, 2013). This is the basic deference between the two ideas. Analysis of ethicality of Carlos Slims Personal Philanthropy as Support to his Business Interests: Concerning above analysis of the philanthropy the report discusses the ethicality of the personal philanthropy of Carlos Slim in supporting the business interest. The ethical refers to the some idea, activity or action that is morally acceptable and does not create any dilemma in mind (Othman and Rahman, 2014). Ethical also entails honesty and morality. The chosen case study suggests that the personal philanthropy of Carlos Slim in supporting the business interest is ethical. It is evident from the case study that the philanthropic practice of Carlos Slim was aligned with the business activities. He, apart from owning numerous companies and trying to gain more profit firm all the business, supported education, training and development of the team that orients the business. The ethical philanthropic approach of Slim is evident from his people oriented business approach. As discussed above the work ethical refers to the idea, which is morally acceptable. The approach of Slim is honest and definitely acceptable. The case study presents the fact that he has never shown personal interest in the acquisition of the company Telmex and others, instead he always had shown his business interest with a motive and objective of donating money to the charity. He wanted to execute his philanthropic ideas and practices through his different business approaches. Not only by donating money to the charity but also by establishing financial schemes for the people having low wages, he proved his philanthropic practice to be ethical in terms of the business interest. He focuses on the expansion o business as well as on the welfare of the social lives of human together. There is no doubt that the personal philanthropy of Carlos Slim had been a support to his business interest in an ethical manner. Leadership Style of Carlos Slim: It is not possible to refer to one style as the leadership style of Carlos Slim, rather it can be said that he is the mixture of various styles. In some of the instances of his activities, he is seen as the leader who is task oriented and autocratic. Again, he is also seen using his people oriented approach as the transactional leaders. His managerial styles are based on the situation. Here, in this regard the contingency leadership style can be mentioned. The contingency leadership style changes with the changing of situations (Northouse, 2015). This particular leadership style can be linked with Carlos Slim as his behavioral tendencies imply him to be task motivated or relationship motivated. Martinez (2013) suggests that the managerial principles of Slim include ten principles that are effective and suitable to the management leadership style of Slim. These ten principles include minimal and simple organizational structure that flexible and responsive, austerity maintenance in times of plenty in order to strengthen and accelerate the growth, proactive in seeking simplification, improvement and modernization in productive process, unlimited the company parameters, achieve the business objectives together, focus the re-investing strategy, creativity for problem solving, optimistic vision and approach and feeling of the existence. This principles of management indicates the philosophy and leadership style of Slim. For example, communicating the guiding principles in order to motivate his workers for being innovative and creative in solving problems refers to the transformational leadership style of Slim. For understanding the leadership approaches of Carlos Slim, the Leadership Grid of Robert Blake and Jane Mouton can also be mentioned. The leadership grid not only refers to the alternative leadership style but also help assisting the development process of leadership (Josanov-Vrgovic and Pavlovic, 2014). The variables of the grid are the respect, people and task. The five section of the grid entails different views of leadership style. The grids are: Impoverished management signifies the low concerns for both the tasks and people. The leaders under this group are less interested in work process and leave the decision over to the group of workers. Authority-obedience management displays high concerns for tasks and low concerns for people by the leaders. The leaders under this grid are authoritative and take all the decisions. Country club management refers the high concerns of leader for the people and low concerns for tasks. Leaders following this style tend to seek harmony and avoid conflict in decision-making. Middle of the road management is a non-committal in focusing on the task as well as on the people. The leaders with this style put minimum effort in balancing the people and tasks. Thus, workers of this group are not extremely productive. However, the leadership approach of Slim cannot be categorized individually under any one grid. He reflects the leadership style of authority obedience and country club management. In other hand, though his approach of leadership to certain extent can be related to the contingency leadership style, he never followed ant specific leadership style. Therefore it is better to say that he is the mixture of all leadership style. To discuss the motivational factor of Slim in his works the motivational theories must be investigated. A thorough analysis of the theories will make the motivational factor if Slim understandable. The theories are: Content theories of motivation: The content theories imply the understanding of human needs and the response of the people to different situation (sielearning.tafensw.edu.au, 2017). These theories are also known as the need theories. The theories included in the content theories are the Maslows Hierarchy of Needs, Erg theory, Herzbergs Two Factor theory and McClellands Need for Achievement, Affiliation and Power. Process theories of motivation: The process theories of motivation refer to the additional insights of people giving meaning to rewards and responding various work related behaviors (sielearning.tafensw.edu.au, 2017). The theories under this category determined the effort for the sustainability. The theories under this category are Equity theory, Expectancy theory, goal setting and the self-efficacy theory. Reinforcement theories of motivation: The reinforcement theories of motivation focuses on the environment as one of the major sources of rewards influence the behavior of human (Richter, Raban and Rafaeli, 2015). The factors of the theory are the positive rewards, negative rewards, extinction and punishment. While discussing about the motivation of the workers by Carlos Slim, the process theory can be linked with the same. The workers of Slim followed the motivational theory of self-efficacy under this particular category. The theory refers to the sense of the workers of being responsible and self-efficient in plying the role that has been assigned to him. It is noted from the case study that he once commented that his workers are the resource of his business that are ready to take new challenges that comes every day in their way of performing the job. The goal setting theory can also be partly linked with the motivational factor of Slim in motivation the workers. The goal setting theory referring to the effects of setting the goals on the subsequent performance ensures the better outcome from the workers. It is clear from the case study that the workers of Slim are motivated by the buy-into the strategic vision of the organization as defined and goal set by Slim. Concerning about the needs of the workers as addressed by Slim the theory of Maslows Hierarchy of Needs can be mentioned. This particular theory refers to five levels of hierarchy that define the basic needs in of the people in general (Niemela and Kim, 2014). However, the theory can be linked with the workplace too. The five levels being the psychological, safety, social, esteem and self actualization are extremely related to the needs of the Slims workers as addressed by him. It is evident in the first two sections that Slim always had shown his business interest through his personal philanthropic ideas. Therefore, the theory is the perfect example in analyzing needs of the workers that Slim addressed. However, the reinforcement theory cannot be anyhow linked with the motivational leadership of Slim followed by his workers, as the case study does not suggest any instances that are related to this theory. Powers of Carlos Slim: Power can be recognized as the ability of a person to make someone to do some activities that the former person wants to be done. In other words, the power is the ability to control someone or any situations or rather make the desired thing happen. However, it would not be right to say that Carlos Slim have power to control his employees, despite having the ability to control the situation and the workers. Slim was not the dominant leader that usually uses his power to control everyone. Rather it can be said that Slim possessed the personal power that is more like influencing someone to identify himself with the former one. It is better o say that the Slim had tie referent power that was recognized by his workers that influenced enhancing their loyalty and strengthening their buy-into the strategic vision of the organization set by Slim. However, the case study provides evidence that the position of power had been underplayed by Slim in many ways to influence and focus on the ability of the workers in achieving the organizational objectives. In this regard, it can be said that the position of power based on the offerings of the managers to others the first category of reward can be linked with Slims release of power. In other hand, Slim had the personal power based on the workers view, which can be discerned as referent power. Power versus Influence: To discuss about the leadership and the power of Slim on motivating his workers the difference between the power and influence must be understood. The power and influence are not the same (Richardmckeown.com, 2017). The power creates dominance over workers while the influence creates impact on the workers. Power is something that is gained from position, hence the power dominates and control things, whereas the influence is personal and comes from the personal knowledge and values (Lunenburg, 2012). Therefore, the influence can be distinguished as motivational. In other words, the power is something that makes the person to be resented by others, but influence makes the person to be respected by the people. Hence, it is clear from the discussion and the evidence from the case study that Slim did have some power that he gained from the business and money but that he did not use the same in dominating his workers. Rather it can be said that he influenced his workers to be like as a person with whom the workers liked to identify themselves. In addition, he never pushed his workers for achieving the organizational goals of the business; rather he persuades his motivational ideas into his workers that made them identifying him as the leader being referent. In fact, the difference of power and influence is clear from the leadership style of Slim as presented in the case study. Conclusion: This can be concluded from the above discourse on the case study of Carlos Slim that the philanthropic activities of him were related to his business interests. He used his business interests for supporting his philanthropic practices. However, the case study as well as the discussion on the same proves that the personal philanthropic ideas of Carlos Slim in supporting the business interests were ethical. The ethicality of his philanthropic practice is related to his leadership style, which is a mixture of all possible styles of leadership. His leadership style also reflects his motivational ideas and factors in motivating workers to achieve the objectives. The theories in the above report show evidence of the motivational leadership style of Slim. In addition, the report presents that the power of Slim is more influential rather than dominating which indicates the motivational leadership style of the person. Reference: Josanov-Vrgovic, I. and Pavlovic, N., 2014. RELATIONSHIP BETWEEN THE SCHOOL PRINCIPAL LEADERSHIP STYLE AND TEACHERS'JOB SATISFACTION IN SERBIA.Montenegrin Journal of Economics,10(1), pp.43. Lunenburg, F.C., 2012. Power and leadership: an influence process.International journal of management, business, and administration,15(1), pp.1-9. Martinez, J., 2013.Carlos Slim: The Richest Man in the World/The Authorized Biography. Titletown Publishing, LLC. Niemela, P. and Kim, S., 2014. Maslows Hierarchy of Needs. InEncyclopedia of Quality of Life and Well-Being Research(pp. 3843-3846). Springer Netherlands. Northouse, P.G., 2015.Leadership: Theory and practice. Sage publications. Othman, Z. and Rahman, R.A., 2014. Attributes of ethical leadership in leading good governance.International Journal of Business and Society,15(2), pp.359. Richardmckeown.com, 2017.Power vs. Influence Building a Legacy of Leadership | Richard McKeown. [online] Richardmckeown.com. Available at: https://richardmckeown.com/power-vs-influence-building-a-legacy-of-leadership/ [Accessed 20 Sep. 2017]. Richter, G., Raban, D.R. and Rafaeli, S., 2015. Studying gamification: the effect of rewards and incentives on motivation. InGamification in education and business. Springer International Publishing, pp. 21-46 Sahota, A., 2013. Corporate social responsibility and philanthropy.Sustainability: how the cosmetics industry is greening up, pp.175-195. sielearning.tafensw.edu.au, 2017.The Content Theories of Motivation. [online] Sielearning.tafensw.edu.au. Available at: https://sielearning.tafensw.edu.au/MBA/9791F/BusinessServices/LO/1207_020138_605F_02_wi/1207_020138_605F_0204_wi.htm [Accessed 20 Sep. 2017]. sielearning.tafensw.edu.au, 2017.The Process Theories of Motivation. [online] Sielearning.tafensw.edu.au. Available at: https://sielearning.tafensw.edu.au/MBA/9791F/BusinessServices/LO/1207_020138_605F_02_wi/1207_020138_605F_0205_wi.htm [Accessed 20 Sep. 2017].

Mountain Man Brewing Company free essay sample

Prangel is facing: 1. ) Mountain Man’s current target market will not approve of this new beer, and 2. ) bringing in a light version of the Mountain Man Lager could ruin the brand image and ultimately destroy the company. Mountain Man’s biggest target market currently, and pretty much since it started in 1925, is males ages 45-54. Most of these males are blue-collar, hardworking males. It has been known as â€Å"West Virginia’s Beer† known for its authenticity, quality and its toughness. To the younger beer drinkers, the market the light beer appeals to, view Mountain Man beer as too strong and a â€Å"working man’s† beer. Not only do the younger beer drinkers have their negative thoughts about Mountain Man developed, but the blue-collar customers account for a huge percentage of sales. The brand loyalty rate for Mountain Man Lager is 53% which is higher than any of its competitors. The â€Å"light beer† appeals to the younger generation, especially the females, and Mountain Man Lager has always appealed to the older, rugged, blue-collar male. We will write a custom essay sample on Mountain Man Brewing Company or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The appearance of Mr. Prangel’s dilemma is very evident. Based on the evidence, Mountain Man should not introduce the light beer. The light beer industry is growing, that can’t be denied, however for Mountain Man, it is not in their best interest yet. Although the quantitative reasoning is included below, it would be in Mountain Man Brewing Company’s best interest to take the $750,000 and spend it elsewhere: create a new beer (non-light) that can appeal to more than the current target market without losing its brand image, spend more money for advertising to the younger beer-drinking market. Mountain Man Brewing Company needs to have a wider target market before introducing a completely new product that could potentially destroy the company if it were unsuccessful. THE PROS AND CONS OF INTRODUCING A LIGHT BEERThe most beneficial pro of introducing Mountain Man Light will be reaching the younger beer drinkers. It is shown that the younger beer drinkers enjoy the light beer better, and also in their twenties, usually haven’t committed to a brand yet. Mountain Man is very well-known by the younger beer drinkers, however, they tend to buy and consume in quantity; the Mountain Man Lager is not on their top preference, along with other lagers and full-flavor beers. Introducing this light beer could reach the younger beer drinkers and potentially lead to brand loyalty amongst them. A few cons could be losing brand loyalty amongst the older generation, losing sales of the Mountain Man Lager due to cannibalization, and a lower contribution margin. THE BRAND NAME OF A LIGHT BEERIf the light beer were introduced, the name Mountain Man Light is not the best option for the market Mountain Man is already in. A 53% loyalty rate is great for a company that produces one flavor of a brew. If the company that they have seen as for years as a rugged, authentic, â€Å"West Virginia’s Beer†, puts out a â€Å"light† version, its image could be lost immediately. In response to the introduction of a light beer by Mountain Man, it was the man in his fifties and early thirties that found it to be absurd. BREAK EVEN AND BREAK EVEN IN MARKET SHARE IN 2 YEARSBy keeping the same price for light as the lager, breakeven in dollar amount is almost $10,000,000 which then translates into 100,473 barrels. Within two years, Mountain Man Light will have to produce almost $10,000,000 in sales and sale 20% of what Mountain Man Lager has worked almost a century to sale. As for the market share, Mountain Man Light will need to gain a 26% of the market share in 2 years to break even. This seems very unrealistic since the leading brand light beer now consumers 32. 9% and the second leading brand holds 17. 8% of the market. Mountain Man Light will have to become the second leading brand in the market within only 2 years (assuming that the sales of â€Å"light beer† continue to grow annually by 4%). CANNIBALIZATION RATEBecause Mountain Man Lager produces so many units and produces such high sales already, the difference in cannibalization of 5% to 20% is pretty significant (almost 1,000,000). Two year contribution with a 5% cannibalization rate is $32,895,226. 2 compared to $31,988,859. 59 with a 20% cannibalization rate. This is a major loss in sales of the Mountain Man Lager. If cannibalization is inevitable, the lower percentage of cannibalization is the best option, it yields a higher contribution. Anything above 20% is unnecessary and definitely not worth introducing the Mountain Man Light. BUDGET FOR THE LAUNCHThe budget of $750,000 added onto the $900, 000 already annual cost of SGamp;A costs is not appropriate. Not only is it adding that money onto the annual SGamp;A costs, it adds $4. 9 more per barrel in variable costs. Yet, the price of the light will still be the same as the lager. It will produce a 60% awareness level for Mountain Man Light, however, reduces the contribution margin by 16%; the price remains the same and cost of goods sold increases. Adding an expense like $750,000, a company should expect it to be better for the company. A 16% decrease in the contribution margin is not good for a company like Mountain Man that has its one specialty product in which it is known for. THE LAUNCHAlthough it is not recommended to introduce this Mountain Man Light because of the previous stated concerns, Mountain Man should not stop there and let the company fail. Mountain Man can take their $750,000 and introduce another beer just not a â€Å"light beer†. Keep the authentic, rugged brand image by introducing a different type of brew that will continue to appeal to the target market. Mountain Man should try to increase its target market with its original idea before it tries to introduce a new brand. If this is not ideal, the $750,000 can be spent on gaining, and retaining, a younger, beer drinking crowd. There is always a way to appeal to a younger crowd, Mountain Man needs to find the window of opportunity and take those consumers. With the high awareness of Mountain Man Lager by the younger beer drinker, however, Mountain Man could change their marketing strategy and discover a way to appeal to the younger market. | Contribution of Lager and Light Breakeven in Dollars and Units (Barrels) Market Share Cannibalization of 5% Cannibalization of 20% Mountain Man Brewing Company free essay sample Marketing Mountain Man Brewing Company Bringing the Brand to Light 1. Overview Mountain Man Brewing Company (MMBC, or the Client) is a family-run business in West Virginia that has experienced much growth since launching its flagship premium beer Mountain Man Lager (MMB) in 1925. Over the decades, brand loyalty, quality and brand awareness have been the cornerstones of the Client’s success – the importance of the MMBC brand among consumers has allowed the company to build its small but consistent market share in the East Central region (ECR), particularly in its home state, the only region it distributes in (7. % of the market with more than 50 million USD in revenue). 2. Challenges amp; Opportunities * Challenges MMBC currently faces a potentially identity-changing challenge: The traditional premium beer market has been declining at a compound annual rate of 4%, and MMB experienced a 2% decrease in revenue last year, the first drop in its entire history; accordingly, M MBC’s target aim is to recover from the 2% decrease in revenue that occurred in the prior year. We will write a custom essay sample on Mountain Man Brewing Company or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page * Opportunities The light beer market – popular with younger drinkers – has also been growing at a CAGR of 4%. Although MMBC has been historically weak in the 35-years-and-under segment, there is opportunity to generate more sales by releasing a new Mountain Man Light Beer (MML) line to target this younger market. However, there is the risk of negatively impacting their current distribution of MMB through shelf-space cannibalization and higher costs; as well as the risk of alienating their core segment of older, blue-collar drinkers. . Analysis MMBC faces potentially losing more revenue at the current forecasted compound annual decrease rate of 2% – the projected decrease for MMB standalone in year-to-year net revenue from actual 520,000 barrels sold in 2005 (USD 50. 4 m) to 470,039 barrels (approximately USD 45. 6 m) by 2010 totals nearly 10% (see Exhibit 1). According to the key age demographics among beer drinkers, MMB’s customer segmentation is currently as follows: 6 4% for 45 years and up, and only 17% for 35 years and under. Yet the ECR breakdown for consumption by beer type is the opposite: 50. 4% for light and only 19. 7% for premium. Due to the overwhelming potential in the light beer market, we have prepared projections on growth in revenues and expenses for MMBC should they decide to move forward with brewing Mountain Man Light (see Exhibit 2A, 2B). * Making Mountain Man Lighter (and More Profitable) Considerations have been made regarding MMB remaining as a stand-alone product (again, see Exhibit 1). However, per the Client’s instructions, this report will focus on projected performance examining MMBC’s entry into the light beer market at their expected MMB reduction rate of 20%. According to our analysis, MML would still result in a significant increase in revenue within two years: With the new product mix, net income margin increases from an insignificant 0. 88% in MML’s first year to a robust 3. 7% by its second year (2007), even with considerations on the additional expenses that would go into launching a new product – manufacturing, advertising, general operating (see Exhibit 2A). Additionally, the projected MMB+MML sales volume after only two years would nearly match MMBC’s current volume level – 500,895 barrels to 520,000 – and would eventually overtake the 2005 figure in 2008; while standalone figures show a continuous decrease from the 2005 benchmark and eventually fall behind MML sales by 2011 (Exhibit 3). * Issues to Con sider The forecast for MMB +MML sales are promising. However, JAFREM must note significant issues to consider with the presented data: 1) Due to limited sales volume for the first six years, impact on COGS has not been taken into consideration; should the current production capacity levels be exceeded, additional inputs regarding CAPEX (for example, for new plants) will be necessary. 2) With the forecasted MML growth rate, the Client’s market share in the ERC amounts to 1. 5% after five years; MMB has not achieved this level after more than 50 years in the business and so considerations on the MMB reduction rate have also been provided (Exhibit 2B). 4. Recommendations Light beer is an attractive proposition for MMBC, especially with the decrease in the premium beer segment. Accordingly, ignoring the dynamic growth in the light segment is simply too much of an opportunity to let pass. In order to reduce the risks that come with launching MML (alienating core customers, promoting a failed product), we recommends the following measures: * To avoid losing brand equity at the consumer level for MMB, pilot the MML launch outside West Virginia, as this is MMBC’s strongest and most loyal market; should the testing prove successful, then consideration can be made on moving into West Virginia. Should the MML growth forecast not be realized after two years, return focus to MMB distribution at a national level; while advertising and sales at the grass roots level has been good for MMBC, there has been no attempt to reach a larger marketing through the traditional channel of television media. * Despite the expected decrease in the premium beer market, M MB still has potential to capture more market share by expanding its advertising activities and consumer base outside the ERC.

Concept of Humanity Essay Example

Concept of Humanity Essay Example Concept of Humanity Paper Concept of Humanity Paper The theories proposed by various psychologists are seen in the light of their concept of humanity. If I were to propose a theory, it would be characterized by my concept of humanity as one with free choice, optimism, driven by expectations of the future (Teleology), conscious thought, social relationships environment and the uniqueness of each human being. 1. Determinism vs Free Choice My view on the nature of human nature would fall on free choice. There are Indeed forces beyond our control but we how we behave, react or respond to these forces are purely out of our own choice. We have total control over ourselves to choose to do what we think is the right action at any given situation. This is why we were given the faculty of reasoning and free will that we may not feel as if we are mere victims of fate but are actually proactive beings capable of choosing what they think is right for them. 2. Pessimism vs Optimism People can change and grow into psychologically healthy, happy, fully functional human beings (Feisty, 2006). This comes with the fact that I believe in free choice. We are not mere victims of fate. We are human beings who are capable of changing to e able to adapt to any given situation which then gives way for us to become psychologically healthy and fully functional at any given situation or environment. Again, we are beings who take action. 3. Causality vs Teleology Our past experiences do hold a lot of lessons but I think that people behave the way they do because of what their present actions consequences may bring In the future They get something from the past, yes. But their behaviors are mainly driven by certain expectations of what may happen In the future. 4. Conscious vs Unconscious People are generally driven by their conscious thoughts. We are fully aware of what we are doing and why we are doing it. I believe that this is a characteristic of a human being: we are capable of rational thought. This is what separates us from animals because we do not act based solely on satisfying drives. We also put into perspective what is right and wrong when it comes to satisfying drives. Personalities are shaped by social relationships and environment than Just being mere creatures of biology. As how I would always answer the nature vs Nurture this way, Nature could only do so much. Nurture, however, may improve on what limits nature has set. We have seen this through a lot of experiments done through the years, where one may have thought that a child has limited brain power but given a rich and stimulating environment, changes may be seen with this child. . Uniqueness vs Similarities The study of personality should concentrate on traits that make people different. We often try hard to categorize one personality as this and that and forget to account for the individual differences of each human being. Though it might help that we sort them out through their similarities first and then work our way to understanding or accounting for the differences in these said traits.

Work Place Diversity ( Gay & Lesbian) Research Paper

Work Place Diversity ( Gay & Lesbian) - Research Paper Example While everybody politely welcomed his partner, I later noticed negative reactions ranging from gossip to homophobic propaganda amongst my workmates. I was deeply concerned as I support Michael’s decision to confess his sexual orientation publicly, and as a workmate who is privileged to have learnt about workplace diversity in college, I have decide to address the issue with both the staff and management. I would like to explain to my workmates that sexual orientation is not a conscious choice that can be voluntarily changed as it emerges in early adolescence without the individual having any prior sexual experience. It is estimated that 5% of the over 300 million Americans are LGBT and are estimated to contribute over $835 billion to the consumer market in the US annually. I am concerned that his decision to come out might affect his future prospects as evidence from research indicates that gay men earn 10 to 32% less than similarly qualified heterosexual men. There is proof that discrimination diminishes productivity, job satisfaction, and mental and physical health of all employees (Mucciaroni, 2008). It is clear that Michael is a victim of heterosexism as he is being subjected to stigmatisation based on his subscription to nonconformist behavior, identity and relationship. The gossip amounts to exclusionary behavior towards him meant to gang-up and isolate him. Isolation is associated with mental distress and might, therefore, jeopardise his mental health. Several researchers have associated heterosexism with suicidal tendencies, psychological distress, anxiety, depression and insomnia. Heterosexism is negatively related to the satisfaction with life and self-esteem which in turn impact productivity (Mucciaroni, 2008). The reputation for discrimination can negatively impact our organizations ability to attract and retain clients and customers as well as staff. Research by Harris Interactive has demonstrated that over 70% of gays and over 40% of

Art Research Paper Example | Topics and Well Written Essays - 250 words

Art - Research Paper Example Installed in the original de Cordova’s mansion, which has now turned into a museum, Castles in the Air manifests a rich historical background that are not only meaningful to the artists, but to the owner of the museum itself, who was a tea merchant himself. He himself was amazed at the European culture, which led to the building of the mansion. De Cordova was also fond of the idea of leaving a legacy to the succeeding generation through monuments, which people would eventually remember him of. One distinct detail that the sculptural installations that the two artists created involves the intricately woven designs of the strings for which the tea bags hang accordingly at distinct places with appropriate numbers in each string. The light that is placed above the architecture illuminates the shadow of the inverted de Cordova mansion. With an aluminum frame that holds the entire architecture and an acrylic mirror that enhances the radiance of the strings outlining the structure of the community. Woven with two distinctive colors, the lighter one obviously shows the elaborate structure of the mansion. The darker strings serve as the foundation of the rest of the strings for which the mansion is formed. Gravity naturally pulls the strings straight down through the tea bags, which also creates a soft shadow that looks like clouds on the floor, all together creating a magnificent view in its